The film made more than $23 Catalog Clothing Girl Teen in its first two weeks at the box office.

It's like a TV show, a series, find it's not on TV. The any then sells the book, but keeps all the other rights. But for many of Alloy's authors, it is a chance to do something many never do. Everything we do in Catalog company, we are now able to feed it into the marketing machine, he said. Cindy Eagan, executive editor at Little, Brown Teen for young readers said they are a blessing.

And we never how to use what we have here to get it to them. Parent company Alloy owns Delia's clothing store, several magazines then a Web site devoted to teens. I feel we have a right partnership.

Diversions Celebrity Look-Alikes Celebrity Love Match Virtual fortune Clothing Sudoku SITE MAP azcentral. Three of their books are in the top 10 of The New York Times list of best sellers for children's books, and Traveling Pants, is Teen Girl Clothing Catalog No. Clearly this works for us, Girl said. But the concept is the same: working together to script something, to help the writer ideas, she said. President Leslie Morgenstein built the company up to its current fever pitch, starting just out of college before it became an Alloy subsidiary.

• Everyone on the Alloy team I talk to almost everyday about book design, manuscripts, you name it.
• Alloy produced the new Traveling Pants, film, on Ann Brashares' book.
• Since 'Traveling Pants,' we have become very involved, very hands on in the development (of films) alone or with partners, in television as well.
• That's pretty helpful when promoting a new or film.
• Either the partnerships have been wildly successful.

Eagan said she a finished manuscript from some writers, and others are just outlines created by Alloy. The has developed at least a dozen pilots for major networks and has about 10 feature films in development.

• President Leslie Morgenstein poses in front of The Sisterhood the Traveling Pants movie poster.
• Always being a closeted wannabe author - I jumped at the opportunity, said.
• They fresh today, but the themes girls face in the books are enduring themes, Morgenstein said.
• It's like an episodic reading of Paris Hilton and her friends, and who can resist a little peek how the privileged live?

Alloy Entertainment operates more like the romance novel than a traditional trade publisher. She was picked by Little, editor and is now writing an 11-book series. But don't these guys. AP Photo Mary Altaffer Alloy Inc.